• Transform magazine
  • April 29, 2024

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Articles

Switzerland named world’s strongest nation brand

Switzerland

Switzerland was named the world’s strongest nation brand according to Brand Finance Nation Brands 2021, published by brand valuation consultancy, Brand Finance, which looks at the strength and value of the nation bran...

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Transform Tuesday: 26 October

Transform Tuesday 26 Oct Web Cover

Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transform_magazine on Instagram....

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BBC unveils new logos in bid to modernise audience experience

Iplayer

The BBC revealed a logo makeover for a range of its channels, including iPlayer, Sounds, Sport and Weather. The decision to rebrand came after audiences told the corporation its service was ‘old fashioned’ and ‘out of...

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Chimney Vigor Group rebrands to Edisen

Edisen

Global productions and marketing services company, Chimney Vigor Group (CVG), rebranded to Edisen, ‘the unskippable content company.’ The rebrand reflects the company capabilities expansion to include enhanced creatio...

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Butterfly Cannon designs visual identity for new luxury brow salon

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With locations in Munich, Berlin and Dusseldorf, luxury brow salon, The Browery, sought to launch a product range. To do so, it worked with London-based creative agency, Butterfly Cannon, to design the tone of voice,...

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OPX unveils new brand identity and positioning for Turn2us

OPX Web Large Images16

London-based branding agency, OPX, worked with national poverty charity, Turn2us, to reimagine the brand’s identity, strapline and positioning....

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LOVE looks to the ‘dark side’ for new Laithwaites wine range

Thedip Embracethedark

Manchester-based creative agency, LOVE, worked with wine retailer Laithwaites to create a new identity for The Dip, the brand’s darkest wine release to date....

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Venturethree designs new Sky Glass brand

Sky Glass Top Banner

Global brand agency, venturethree, worked with Sky to bring to life its latest brand, Sky Glass, the first streaming TV brought by the media and entertainment company....

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Is eco-labelling the solution to greenwashing?

Nick

With a new labelling system coming into play that allows shoppers to measure environmental impact of what they eat, Nick Vaus, partner and creative director at Free The Birds. , unpacks how the new system might affect...

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DIRECTV works with Compadre to develop new logo

Directv Top

DIRECTV worked with creative marketing agency Compadre to refresh its logo when it became a standalone video company earlier this year....

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