• Transform magazine
  • August 15, 2018

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Employer Brand Management Awards open for entries for 2019

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In 2018, a teaching charity spoke to a new generation of prospective teachers through an innovative visual poem. A tax specialist reinvented itself with a colourful, illustrated brand. A Jewish care home showed off its point o...

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#TransformTuesday: 17 July

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Rebrand illuminates Tatarstan-based bank’s new identity

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Ak Bars Bank, a Kazan, Tatarstan-based financial company, has refreshed its brand identity in partnership with international design agency Landor Associates. Celebrating its 25th anniversary, Ak Bars Bank’s new visual expressi...

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Funeral service company goes Beyond clichés

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Online funeral service company, formerly known as Funeralbooker, has renamed itself as Beyond and partnered with design studio SomeOne to craft a brand identity that stands out in the funeral sector and brings transparency to...

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Transform Awards Europe celebrates 10th anniversary with call for entries

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Ten years ago, Communicate magazine wanted to determine who the set the standard for rebranding and brand development. Covering that topic each month in the magazine, Communicate needed a benchmark. The Transform Awards was bo...

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Charity cricket programme unveils new brand identity

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A symbol of British national identity, cricket continues to brighten the long summer days of British youth across the country. The Lord’s Taverners Disability Cricket Programme, a youth cricket and disability sports charity, h...

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Flipboard’s rebrand serves as a reminder of its mission

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In a fast-paced and unpredictable digital age littered with fake news and information overload, it has never been more important for media companies to communicate a clear purpose to their users. By redesigning its visual bran...

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Ukraine’s new place brand revamps country’s global identity

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Having gone through two revolutions and a Russian invasion, Ukraine has had a rocky past. According to a study supported by the British government, the three most common adjectives associated with Ukraine are ‘corruption,’ ‘wa...

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Luxury real estate firm embraces change

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In an effort to prepare the company for the future, Brown Harris Stevens, a luxury residential real estate brokerage firm, has unveiled a new brand identity in collaboration with design consultancy Pentagram....

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Edgier identity unveiled for European football competition

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The UEFA Europa League has united football fans and players for almost fifty years. In preparation for the upcoming season, the league has released a refreshed identity to engage fans and keep up with the dynamic nature of the...

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