Sumol Compal partnered with creative agency BrandMe to develop the identity for Para Que Nunca Acabe, a long-term environmental movement led by its natural mineral water brand, Água Serra da Estrela. The challeng...
News
Free The Birds crafts bold brand identity for Avon’s new fragrance line ‘Perfect Nonsense’
Avon partnered with London-based branding agency Free The Birds to create Perfect Nonsense, a disruptive new fragrance collection aimed at redefining the brand’s appeal to modern fragrance consumers. The challenge was...
Iris Worldwide rebrands with bold rallying cry for creativity and cultural relevance
Global agency Iris has launched a striking new identity, built around the Latin motto Participa Aut Peri (‘Participate or Perish’), to reassert its position as a creativity-led micro-network in an increasingly commodi...
DuPont reveals electronics spinoff brand, Qnity
Set to be one the world’s biggest solutions providers to the semiconductor and electronics industries, the Qnity Electronics, Inc. brand was designed by Lippincott. B...
Fifty Thousand Feet reimagines itself as an independent brand consultancy
Fifty Thousand Feet, known for its work with brands like Salesforce and Knoll, has rebranded to mark its shift from creative agency to independent brand consultancy. The challenge was to express its strategic depth an...
Scout Lab brings clarity to healthcare with rebrand for AI platform Healthee
Scout Lab partnered with Healthee, an AI-powered platform simplifying employee healthcare, to craft a brand identity that builds trust and navigational ease in a notoriously complex space. The challenge was to create...
OurCreative. adds Yorkshire flair to Rhubacello launch for Wolfe Bros
English distillery Wolfe Bros partnered with independent studio OurCreative. to design the identity for Rhubacello, the latest addition to its growing Cello range. The challenge was to bring a fresh, expressive feel t...
Transform Live Saudi 2025: How Tonic creates employer brands
Transform editor Jack Cousins speaks to Paul Turner, regional director – MENA at Tonic, about how to create brands that people want to work for....
WeWantMore brings boutique charm to Brussels Airlines with detail-rich refresh
Brussels Airlines turned to Antwerp-based design studio WeWantMore to infuse its brand with the warmth and personality long associated with Belgium’s national carrier. Though its logo and colours remained unchanged, t...
Derek&Eric builds bold character-led brand world for Little Dish
Children’s food brand Little Dish partnered with independent studio Derek&Eric to refresh its identity and better support today’s busy families. Facing a rapidly evolving parenting landscape, the brand needed to e...
- News