• Transform magazine
  • December 11, 2017

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Articles

Delivering a fresh identity for Batch Organics

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In a food retail environment increasingly driven by organic produce, superfoods and the desire to eat well, food brands can find it difficult to stand out. Packaging design often reflects the artisanal credentials of its prod...

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New beer brand reflects vibrant Angolan culture

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Angola, situated in the south on Africa’s west coast, is one of the continent’s mysteries. Notoriously difficult for outsiders to access, the relative lack of knowledge about, and intrigue surrounding, Angola is attributable...

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Charitable organisation Crimestoppers rebranded by The Team

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Founded in 1988 as the Community Action Trust, the independent charitable organisation now known as Crimestoppers has held its current name since 1995. Encouraging members of the public to anonymously provide information whic...

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#TransformTuesday: 28 November

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

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Global toy brand TOMY launches sub-brand, Toomies

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“We Toomies love to have fun! We love surprising and delighting both you and your child. You may call us quirky, but we’re serious about not taking playtime too seriously.” So begins the introduction to newly-launched Toomies...

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Anniversary brand identity for Whale and Dolphin Conservation

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Established in 1987, Whale and Dolphin Conservation (WDC) is a charity devoted to preserving the welfare and environmental conditions of dolphins, whales and porpoises in oceans around the world. In 2012 the charity changed i...

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Branding royalty: the brand value of the British monarchy

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It has been a significant few days for Elizabeth II, head of the Commonwealth and Queen of Britain, among other nations. On Monday, an event held by the London office of international finance and marketing firm Brand Finance...

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#TransformTuesday: 21 November

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

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Family (and friends) rebrands UK's leading ethical coffee brand

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According to the British Coffee Association, the UK drinks around 55 million cups of coffee each day. While this seems an excessive amount, it pales in comparison to the 2 billion cups consumed, daily, around the world. Coffe...

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#TransformTuesday: 14 November

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

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@transformsays

This week, Transform was in Hong Kong to celebrate the Transform Awards Asia-Pacific. Read the #TransformAPAC round… https://t.co/CkQkBONHBh
A young population, vibrant culture and a sense of optimism informs Angola’s newly-launched beer brand, #Luandina,… https://t.co/VAurIR8dRj
‘Brands are the constancy that accelerate business growth.’ So begins @Interbrand's Best Global Brands 2017 report,… https://t.co/GkHmxMx05V