• Transform magazine
  • April 30, 2017

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Opinion: Sailing the choppy waters of change

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Change requires courage. But during times of significant change, courage is in high demand and short supply, as unimaginable complexity comes into sharp relief. Times of change bring with them new leadership, new talent requi...

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Opinion: Talking about change

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What does ‘change’ mean for nonprofits? Organizations that are committed to change in a way that, arguably, nobody else is? Their work is the embodiment of change. They change the lives and circumstances of people in our comm...

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#TransformTuesday: 25 October

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Opinion: How does the internal brand differ from external?

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Getting the internal brand right is a challenge for brand developers and managers. Employee engagement expert Ben Watson discusses flexibility, setting clear objectives and getting the tone right when communicating internally...

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Shortlist for Transform Awards Asia-Pacific 2016 announced

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The shortlist for the third annual Transform Awards Asia-Pacific has been revealed, with the calibre of submissions this year suggesting a real breadth of quality across the region....

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Opinion: Lessons from heritage and challenger brands

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What lessons can we learn from successful, heritage brands like Coke, and new players like BrewDog?, asks Christian Cook The most successful brands are not just about visual and...

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Transform Awards MENA open for entries

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This year's premier brand and rebrand projects are set to return to Dubai for the May 2017 Transform Awards MENA. With the shortlist now open for entries, brand agencies, organisations and companies can showcase excellence in...

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#TransformTuesday: 13 September

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Opinion: Embracing the power of digital nostalgia

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Sales of vinyl records are soaring and Millennials are out chasing Pokémon, as the past and the future collide, how can brands build a bridge between the digital and physical? Simon Massey, global CEO at the Gild examines thi...

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#TransformTuesday: 23 August

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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