With a mascot called Larry the Llama, a neon coloured visual identity and a host of quirky, lovable animations, Fat Llama’s new rebrand is off to a spitting, woolly, camelid start....
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Opinion: Rebranding for a new generation
Some brands rely on what has worked in the past, instead of looking to the future. Vince Kerrigan discusses the importance of rebranding for a new generation. Recent...