San-Francisco-based Upwork Inc, the world’s work marketplace that connects business with independent talent, worked with New York City-based creative agency Alto to develop a refreshed brand identity, tagline and glob...
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Australian Glencore Agriculture rebrands to Viterra
Australian agricultural commodity producer Glencore Agriculture has rebranded to Viterra, following the global rebrand of Glencore Agriculture to Viterra last November....
Premium activewear brand unveils new identity ‘for the women growing bolder’
Premium activewear brand for women over 40, Lagatta, has unveiled a strong and bold new brand identity, developed with the help of design consultancy Underexposed that seeks to defy stereotypes and moves the brand int...
High demand from Asia for sonic brand, Voice reveals
Voices, the world‘ largest marketplace for audio and voice over products, reports a shapr increase in demand for voice over and sonic branding services coming from Asia. The marketplace has been making inroads into As...
Five minutes with Stuart Lang
Amidst the pandemic, there has been a pivot from competing to collaborating in the brands' sphere. Stuart Lang, creative director and founder of branding agency WeLaunch, looks at how this shift in perspective has...
UXUS develops new retail concept with Clinique to highlight brand’s expertise in skin science
Design agency UXUS developed the ‘Clinique Laboratories,’ a new retail concept developed in collaboration with global skincare cosmetics brand Clinique. The new retail concept, initially launched for the Chinese marke...
Dairy disruptor gets fresh new look
Tom Parker Creamery, a heritage British dairy brand, worked with London and Dublin-based White Bear Studio to launch a new brand identity that would place it firmly on the radar of 21st century consumers and highlight...
Transform Tuesday: 4 May
Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....
Talkdesk enters next decade with new brand
San-Francisco-based global customer experience (CX) platform Talkdesk, embarked on the next phase of growth with a new logo and tagline that reflects the company’s commitment to being at the forefront of CX innovatio...
W7Worldwide published 7-step guide to maintain brand resilience during Covid-19
Jeddah-based marketing communications consultancy W7Worldwide produced its ‘7 Steps to Brand Resilience in Covid-19’ guide to summarize the key factors businesses currently must consider in their brand strategy. Acco...