The global anti-human trafficking and modern slavery charity turned to London-based brand design studio Fold7Design to create a new identity which focuses on its prevention mission. The holistic new design system feat...
Jack Cousins
Vietnam’s biggest logistics and delivery service undergoes expansive rebrand
Having been named a Vietnam National Brand in 2022 due to its reliability and affordability, Giao Hàng Tiết Kiệm turned to branding and creative agency M — N Associates to craft a new identity and deliver its nex...
DesignStudio brands new men’s preventative health and performance programme, Compound
The integrated and personalised healthcare solution, by Australian digital healthcare company Eucalyptus, required an identity with attitude and energy. DesignStudio’s Sydney office was responsible for designing the n...
New CoppaFeel! identity urges UK youngsters to ‘check your chest’
The UK’s only breast cancer charity for young people sought the help of Livity, a youth specialist and creative studio, to craft a new identity which could reach new audiences. Co-created with young people, the rebran...
Postcard from Shanghai
Kirsten Johnston, founder and CEO at independent design firm JWDK, discusses with Transform the branding scene in Shanghai, how the city’s culture informs her work and the project she is most proud of....
Reenergising Bahrain: the rebranding of Bapco Energies
The discovery of oil and natural gas in Bahrain drastically altered the destiny of the Persian Gulf nation. But what does the rebranding of its state-owned energy company say about the future of the Kingdom? Jack Cous...
Transform Awards proud to announce Europe 2024 winners
Now 15 years on from when it first began, the Transform Awards continues to be the only awards programme to celebrate excellence in rebranding, repositioning and brand development in Europe. The continent’s very best...
Nature, beauty and history for everyone: The story of the National Trust brand
From the seed idea of preserving British historic places and green spaces, the National Trust is now Europe’s largest conservation charity. Jack Cousins details the fascinating history, present and potential future of...
UK’s largest children’s charity reveals latest brand update
Having supported children, young people and their families across England, Wales, Scotland and Northern Ireland for 150 years, Branardo’s sought the help of The Clearing to design a new brand identity. By engaging wit...
Chromatic redefines Economics of Mutuality identity
The Economics of Mutuality Alliance is a partnership of two non-profit and two for-profit organisations with the aim of advancing stakeholder capitalism through its own operating model. Focusing specifically on addres...