• Transform magazine
  • March 01, 2017

Top

Europe

The shortlist

CONTENT

Best use of a visual property

AMD Radeon and Brand and Deliver      

D&AD and The Beautiful Meme

Pearson and Together Design          

pladis and Bisqit                    

Renaissance Village and Me & Dave      

Selwyn’s and Brand Union

University of Reading and IE             

Warwick Conference and Frank, Bright & Abel 


Best brand architecture solution

Ascot and The Clearing

Cranfield University and IE

JetBrains and Pajama           

Lewis Silkin and Living Group

Nexia and industry


Best use of copy style/tone of voice

Argos Simple Value and The Partners

Axe and The Writer

Great Western Railway (GWR) and The First Word

Growth Rings and Lantern

 

Best brand experience

Fitness Garage and WPA Pinfold

Lloyds Banking Group and M Worldwide

Pizza Express and Rufus Leonard

SOpharmacy and Creative Leap

Telenor Digital and Pajama

The Athenaeum Hotel & Residences and Kinnersley Kent Design

Best use of packaging

Arla Foods and Elmwood

Border Biscuits and Coley Porter Bell

Danone, Light & Free and Dragon Rouge

Green's Gluten Free Beer and WPA Pinfold

Organic Seed and Bean and Family (and friends) Branding

Selwyn's and Brand Union

Tom Kerridge and The Clearing

 

Best wayfinding or signage

Capital Partners, Turkey and Powell Allen

LB Camden and Whybrow + Atelier Works

Merck and FutureBrand and VIM Group

Play Valley and Moirae Creative

 

Best use of audio branding

Bundesagentur für Arbeit and Why Do Birds

Josef Manner & Comp AG and WESOUND

KWS SAAT SE and Why Do Birds

Premier League and MassiveMusic

Renault and Sixième Son

UniCredit S.p.A. and Amp Sound Branding


Best use of typography

Pollitt & Partners

Race against dementia and Brand Union

Rapha and Dalton Maag

The Traverse Trust and GW+Co

Waitrose Drinks Festival and Nalla

Warwick Conferences and Frank, Bright & Abel


Best place or nation brand

Camden Market and Ragged Edge

National Memorial Arboretum and Business Partners London

PROCESS

Best internal communications during a brand development project

British Steel and Moirae Creative and Ruddocks

ING Bank and Twofish and Media Monks

Lucite International and The Allotment

Merck KGaA and fischerAppelt

Pearson and Together Design

 

Best implementation of a brand development project

Atkins and Dragon Rouge

British Steel and Moirae Creative and Ruddocks

Hempel and Dragon Rouge

KNect365 an Informa business and Nalla

Warwick Conferences and Frank, Bright & Abel

Best implementation of a brand development project across multiple markets

Hempel and Dragon Rouge

IG Design Group PLC and Mattr Media, Ampersand Company and Lyons Bennett 

Merck KGaA and fischerAppelt

Nexia and industry

Nokia and Global Image Management

STRATEGY

Best creative strategy

Growth Rings and Lantern

IAMRoadsmart and industry

Pollitt & Partners

SearchFlow and industry

St Andrew's Hospice and Appetite

University of Reading and Bell

WWF-UK and Pollitt & Partners

 

Best brand evolution

Ascot and The Clearing

British Steel and Moirae Creative and Ruddocks

Selwyn's and Brand Union

St John Ambulance and Pollitt & Partners

University of Reading and Bell

WWF-UK and Pollitt & Partners

Best strategic/creative development of a new brand

Eleni & Chris and DewGibbons + Partners

Octopus and BrandPie

SOpharmacy and Creative Leap

The Michelangelo Foundation and MerchantCantos

Warwick Conferences and Frank, Bright & Abel


Best development of a new brand within an existing brand portfolio

Chivas Regal and Coley Porter Bell

Danone, Light & Free and Dragon Rouge

Franck Provost and Raison Pure

 

Best naming strategy

Axe and The Writer

GivGo and Living Group

ISHO and Storience

Race against dementia and Brand Union

The Traverse Trust and GW+Co 

TYPE

Best corporate rebrand following a merger or acquisition

Ahold Delhaize and FutureBrand

Assemblin and Essen International

D.R.A.W Recruitment and Supple Studio

Nest Bank and Dragon Rouge

RunMyProcess and Pixeldot


Best brand development project to reflect changed mission/values/positioning

Bord Na Móna and RichardsDee

Growth Rings and Lantern

London Luton Airport and ico Design Partners

Volunteering Matters and Spencer du Bois

WWF-UK and Pollitt & Partners

Best brand consolidation

Inter Cars and Dragon Rouge

KNect365 an Informa business and Nalla


Best rebrand of a digital property

British Steel and Moirae Creative and Ruddocks

KNect365 an Informa business and Nalla

Pizza Express and Rufus Leonard

Stagecoach and Rufus Leonard

The AA and Rufus Leonard

SECTOR

Best visual identity from the charity/NGO/non-profit sector

Brewbird and Spencer Du Bois

Race against dementia and Brand Union

Stichting Amsterdam Gay Pride and VBAT

Straightline/Prison Radio Association and Supple Studio & Mud

The Michelangelo Foundation and MerchantCantos

The Traverse Trust and GW+Co

               

Best visual identity from the education sector

Karel de Grote University and Branding Today

Pearson and Together Design

PHZH and SNK Identities AG

Think Ahead and Dragon Rouge

University of Reading and IE

University of Suffolk and Only

 

Best visual identity from the energy and extractives sector

Gas4Sea and industry   

 

Best visual identity from the engineering and manufacturing sector

Woven Image and Missouri Creative

 

 

Best visual identity from the financial services sector

Charles Stanley and Frank, Bright & Abel

NatWest and FutureBrand

Octopus and BrandPie

RAM Active Investments and Living Group

Wise Investment Group and Supple Studio

 

Best visual identity from the FMCG sector

Selwyn's and Brand Union

Strathroy Dairy and Nine874

Tetley and Landor

Axe and PB Creative

 

Best visual identity from the food and beverage sector

pladis and Bisqit

 

Best visual identity from the healthcare and pharmaceutical sector

Atupri and Branders

D.Thomas and SomeOne

Guy's Cancer and Fleishman Hillard Fishburn

Kaleido and Nalla

SOpharmacy and Creative Leap

World Health Organization and Fleishman Hillard Fishburn

 

 

               

Best visual identity from the industrial and basic materials sector

British Steel and Moirae Creative

Hempel and Dragon Rouge

Quarra and SNK Identities AG

               

Best visual identity from the professional services sector           

Abel & Imray and Mytton Williams

Eversheds and The Partners

Lewis Silkin and Living Group

Rawlison Butler and Mytton Williams

SearchFlow and industry

SearchStar and Supple Studio & Mud

               

Best visual identity from the property sector

Andrews Property Group and Siegel+Gale

High Access and Studio North

L&Q

L&Q and Bell

SearchFlow and industry

               

Best visual identity from the public sector

serco and industry

 

Best visual identity from the retail sector

The Lucia Collection by Hector Finch and Supple Studio

Tom Kerridge and the Clearing

VRB and The Partners

               

Best visual identity from the technology, media and telecommunications sector

Echo and Brand Brothers

GiffGaff and Echo Brand Design

Lenovo Moto and FutureBrand

PrestaShop and Structure

               

Best visual identity from the travel, leisure and tourism sector

Alitalia and Landor

Headwater Holidays and Missouri Creative

London Luton Airport and ICO Design

Play Valley and Moirae Creative

Warwick Conferences and Frank, Bright & Abel

Sponsors

Align your brand with this global celebration, honouring brand development and rebranding. We have a number of sponsorship options available to you. Call us to find out more. 

Andrew Thomas, publishing editor of Transform Magazine and Awards

email: athomas@transformmagazine.net

call: +44 (0)20 7498 7008

Supporting Partners