• Transform magazine
  • April 25, 2024

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BMW’s rebranded logo radiates 'openness and clarity'

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Historic automobile manufacturer BMW has redesigned its logo for the first time in more than two decades. The new logo will represent the transparent mobility of the future....

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Shortlist announced for 2020 Transform Awards Middle East and Africa

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At the judging sessions for this year’s Transform Awards Middle East and Africa, the judges had to determine who set the benchmark for excellence in rebranding and brand development. The difficult task saw the panel o...

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Winners celebrated at 2020 Transform Awards Europe

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This year’s Transform Awards Europe has set the benchmark for excellence in brand transformation. The 2020 winners demonstrate creative and strategic brilliance in rebranding and brand development....

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Transform magazine announces 2020 Young Contenders

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Identifying the brand creative and strategy professionals with the most potential as young leaders, future leaders and standout talents is a rewarding experience for Transform magazine. But it also indicates a bright...

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#TransformTuesday: 3 March

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Here's this week's selection of rebrands from around the world, from New Zealand kiwis to mental health service providers. For more from #TransformTuesday, follow @Transformsays...

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Transform Awards Asia-Pacific opens for entries for 2020

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The sprawling Asia-Pacific region reaches from the sands of Sydney to the high-rises of Shanghai, and everywhere between. The Transform Awards celebrates the best in rebranding and brand development across this region...

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Constructing a building firm's brand

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Companies in B2B industries have, in decades past, retained tired brands designed largely for a business audience. These have become outdated as digital communications has developed, meaning further touchpoints are re...

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Majid TV rebrand delivers bright outlook

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Abu Dhabi children’s channel Majid TV has undergone a rebrand courtesy of Art&Graft. The design studio was approached by Pentagram to work on the repositioning of...

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London tops World’s Best Cities list for fourth year running

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Resonance Consultancy has announced the world’s 100 top-performing cities in its annual 'World’s Best Cities' report, with London once again claiming the top spot, and New York and Paris in second and third pl...

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Sydney’s Inner West Council gets reflective with new identity

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Following a merger of three councils in Sydney’s Inner West district, a new identity was required to unify the region. The newly formed Inner West Council wanted to reflect the area’s vibrancy, creativity and diversit...

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