• Transform magazine
  • October 23, 2018

Top

Asia Pacific

The shortlist

CONTENT

Best use of a visual property

Amber Aviation and Sedgwick Richardson

The Coca-Cola Company (City Cans Launch Communication) and Labbrand

Harney's and Living Group

Hurst and Traffic Brand Agency

Tragus ANZ and SomeOne

Zalora and Superunion

 

Best brand architecture solution

CLSA and Sedgwick Richardson

Ramrayja and Superunion

 

Best use of copy style/tone of voice

Excitel and Brands of Desire

MeWeWPP and Superunion

 

Best brand experience

DiDi Chuxing and MetaDesign Beijing

Din Tai Fung and BEAMY

GDC Technology and QUECO STUDIO

Keells Supermarkets and Whippet Australia

NOC and Superunion

Country Garden Australia and Traffic Brand Agency

 

Best use of packaging

Guangzhou Lonkey Enterprise and LPK

NO UGLY and Culture&Theory

Unilever - OMO (China) and 1HQ Brand Agency

O-I New Zealand and Voice Brand Agency

 

Best wayfinding or signage

GF Securities and Labbrand

Shayher Group and Corlette

William Inglis & Son and Corlette 

 

Best use of audio branding

DiDi Chuxing and MetaDesign Beijing with Why do birds

Hyundai Motor Company and Why do birds

 

Best use of typography

Chamber Music New Zealand and Voice Brand Agency

Hiakai and Voice Brand Agency

Hurst and Traffic Brand Agency

Reside and Voice Brand Agency

Thavorn Beach Village Resort and Simplisis

 

 

PROCESS

Best external stakeholder relations during a brand development project

Elderton Homes and Traffic Brand Agency

SATA Tools and Siegel+Gale Shanghai

 

Best internal communications during a brand development project

Elderton Homes and Traffic Brand Agency

Mercy Hospice and Cluster Creative

Westpac New Zealand and Culture&Theory

  

Best implementation of brand development

Cancer Council Australia and SomeOne

The Coca-Cola Company (City Cans Launch Communication) and Labbrand

DiDi Chuxing and MetaDesign Beijing

Harneys and Living Group

Hurst and Traffic Brand Agency

 

 

Best localisation of an international brand

Isuzu and Superunion

Monde Nissin (Quorn) and Labbrand

Unilever - OMO (China) and 1HQ Brand Agency

STRATEGY

Best creative strategy

Collins and Superunion

Elderton Homes and Traffic Brand Agency

NOC and Superunion

NZC and Culture&Theory

Sun Life Financial and Prophet

Zalora and Superunion

 

Best brand evolution

Air Tahiti Nui and FutureBrand

Collins and Superunion

Formula E and Prophet

Hsu Fu Chi and Labbrand

NZC and Culture&Theory

Property Brokers and Voice Brand Agency

 

 

Best strategic/creative development of a new brand

Amber Aviation and Sedgwick Richardson

equilo and Living Group

Hsu Fu Chi and Labbrand

L'Escape and Prophet

MEWEWPP and Superunion

 

Best naming strategy

Byton and MetaDesign Beijing

equilo and Living Group

Intra and Cluster Creative

Reside and Voice Brand Agency

TYPE

Best corporate rebrand following a merger or acquisition

CLSA and Sedgwick Richardson

YongHe Hair Transplant and Siegel+Gale Shanghai

 

Best brand development project to reflect changed mission/values/positioning

Enrich Living Services and Traffic Brand Agency

Excitel and Brands of Desire

Furrion and Prophet

Harneys and Living Group

NZC and Culture&Theory

 

Best brand consolidation

CLSA and Sedgwick Richardson

DiDi Chuxing and MetaDesign Beijing 

 

Best rebrand of a digital property

Harneys and Living Group

Fairprice ON and Superunion

SECTOR

Best visual identity in the charity/NGO/non-profit sector

Cancer Council Australia and SomeOne

Mercy Hospice and Cluster Creative

Mewewpp and Superunion

 

Best visual identity from the education sector

E PLUS and FutureBrand

 

Best visual identity from the energy and utilities sector

Wison Group Holding Limited and Siegel+Gale Shanghai

YTL PowerSeraya and Brandient

 

Best visual identity from the financial services sector

Shanghai Baoding Investment Co.,Ltd. and JWDK

CLSA and Sedgwick Richardson

 

Best visual identity from the food and beverage sector

Nice People and JWDK

NOC and Superunion

NO UGLY and Culture&Theory

 

Best visual identity from the healthcare and pharmaceuticals sector

YongHe Hair Transplant and Siegel+Gale Shanghai

Intra and Cluster Creative

Jiahui, Inc and BEAMY

 

Best visual identity from the professional services sector

Enrich Living Services and Traffic Brand Agency

Harneys and Living Group

Yonyou Technology and Siegel+Gale Shanghai

Best visual identity from the property, construction and facilities management sector

Chongqing Industrial Museum Development Co.,Ltd. and JWDK

Shanghai Vanke Co.,Ltd. and JWDK

Joyer and Superunion

Property Broker and Voice Brand Agency

 

 

Best visual identity from the retail sector

Activ8me and Traffic Brand Agency

FPON and Superunion

Keells Supermarkets and Whippet Australia

Winc and FutureBrand

 

Best visual identity from the technology, media and telecommunications sector

Zhong Yun Xin Data Co., Ltd. and siegel+Gale

equilo and Living Group

Excitel and Brands of Desire

Furrion and Prophet

 

Best visual identity from the transport and logistics sector

Amber Aviation and Sedgwick Richardson

Brabham Automotive and SomeOne

DiDi Chuxing and MetaDesign Beijing

Isuzu and Superunion

 

Best visual identity from the travel, leisure and tourism sector

Air Tahiti Nui and FutureBrand

Formula E and Prophet

L'Escape and Prophet

 The winners of the ‘Best overall visual identity’ and the ‘Grand Prix’ will be announced on the night.

Sponsors

Sponsor the Transform Awards Asia-Pacific 

Align your brand with this global celebration, honouring brand development and rebranding. We have a number of sponsorship options available to you.

Call us to find out more. 

Andrew Thomas, publishing editor of Transform Magazine and Awards

email: athomas@transformmagazine.net

call: +44 (0)20 7498 7008

Supporting Partners

If you are interested in being a supporting partner for the Transform Awards Asia-Pacific please email Michelle Kibble at mkibble@transformmagazine.net