• Transform magazine
  • March 01, 2017

Top

Asia Pacific

The shortlist

CONTENT

Best use of a visual property; photography/illustration/digital

Hodges Real Estate and Traffic

IEC and Brand Union

Lewis Silkin and Living Group

Mandalay and Brand Union

Swire Properties and Start JG

 

Best brand architecture solution

COLOR MAD and PLTFRM

Lewis Silkin and Living Group

Neo Health and MADE Creative

Officeworks and Designworks

Victorian state Government and Designworks

 

Best use of audio brand

Nestlé Vietnam and JWT

Star Wars, Join the Force and Laundromatte

 

Best use of typography

Carl F. Bucherer and MetaDesign

GB and Creative Capital

Hodges Real Estate and Traffic

Traffic

W&NH and Handle Branding

Best use of copy style/tone of voice

@t and Creative Capital

GB and Creative Capital

LookUp and Creative Capital

Mandalay and Brand Union

 

Best brand experience

Angkor and Comzone

KFC and Brand Union

Obentos and MetaDesign

Star Wars, Jedi Academy and Laundromatte

Swire Properties and Start JG

 

Best use of packaging

@t and Creative Capital

GB and Creative Capital

Mandalay and Brand Union

Thammachart Seafood Retail and Elmwood Design

 

Best place/nation brand

British Airways and SapientNitro

PROCESS

Best internal communications during a brand development project

Kidsland and Labbrand

webe and Brand Union

 

Best localisation of an international brand

Bank of America and Brand Union

ICEFRESH and The Good Agency Asia

Ooredoo and Brand Union

Star Wars, Jedi Academy and Laundromatte

Thomas Cook and Labbrand



Best implementation of a brand development project

Hodges Real Estate and Traffic

MEIZU and MetaDesign

Peacebird and Landor

SAIC Volkswagen and MetaDesign

STRATEGY

Best creative strategy

Genting HK and Start JG

Hodges Real Estate and Traffic

Kidsland and Labbrand

Lewis Silkin and Living Group

Suntory PepsiCo Vietnam and JWT

W&NH and Handle Branding

 

Best brand evolution

GB and Creative Capital

Hodges Real Estate and Traffic

MEIZU and MetaDesign

Neo Health and MADE Creative

Philippe & Gaston and Creative Capital

Best strategic/creative development of a new brand

@t and Creative Capital

Hodges Real Estate and Traffic

LookUp and Creative Capital

Mandalay and Brand Union

Steam and MADE Creative

Zhejiang Circuit and Labbrand

 

Best naming strategy

belVita and Labbrand

Givergy and Living Group

Renault and Labbrand

Thomas Cook and Labbrand

webe and Brand Union

TYPE

Best corporate rebrand following a merger or an acquisition

Now Health International and Start JG

 

Best brand development project to reflect changed mission/values/positioning

Ashurst and Living Group

AXENT and Labbrand

HKEX and Brand Union

Philippe & Gaston and Creative Capital

 

 

Best brand consolidation

Ashurst and Living Group

 

Best rebrand of a digital property

CLSA and Sedgwick Richardson

Orrick and Living Group

PetInsurance and Traffic

SECTOR

BEST VISUAL IDENTITY

Charity/NGO non-profit

Mother’s Choice and Brand Union

Tencent and The Good Agency Asia

 

Education

IEC and Brand Union

 

Financial services

Acuon and Landor

CFM and Living Group

HKEX and Brand Union

PetInsurance and Traffic

 

Healthcare and pharmaceutical

Neo Heath and MADE Creative

W&NH and Handle Branding

 

Technology, media and telecommunications

Givergy and Living Group

HOOQ and Elmwood Design

MEIZU and MetaDesign

webe and Brand Union

 

Engineering and manufacturing

SAIC Volkswagen and MetaDesign

 

 

 

Professional services

Ashurst and Living Group

Edge and Brand Union

Hobson Leavy and Cluster Creative

Lewis Silkin and Living Group

Orrick and Living Group

 

Property

Hodges Real Estate and Traffic

Pimlico Capital and MADE Creative

Shougang and Landor

Zhejiang Circuit and Labbrand

 

Retail

Carslan Cosmetics and Landor

Mishka and des:glory

Obentos and MetaDesign

Peacebird and Landor

 

Travel and leisure

Beijing Postcards and MetaDesign

Genting HK and Start JG

Kempinski Hotels & Beijing Tourist Group and Landor

TJA and Brand Union



 

 

 

Sponsors
Supporting Partners

If you are interested in being a supporting partner for the Transform Awards Asia Pacific please email Michelle Kibble at mkibble@transformmagazine.net