THE PROCESS IS SIMPLE!
In order to submit your online application, we require the following in a single PDF document:
*Download the Transform Awards entry template. This is a guide to help decide what to include and shape your submission. You may choose the layout and design of your entry.
STEP 1: ENTRY SUMMARY
->A short 300 word summary of the entry
->Your summary should include; details of the category you are entering into, a synopsis of the work and its relevance to this particular category.
->The summary is used to brief the judges on your work
* If you feel this work is a perfect candidate and strong contender for more than one category, the summary should be tailored accordingly.
STEP 2: ENTRY STATEMENT
->A project summary statement of no more than 800 words
->It is advised that this statement should cover the following five sections; industry context, challenge, strategy, creativity and result.
-Industry context: describe the market or industry context and where your brand/organisation fits into this given environment.
-Challenge: what prompted this brand work? What brief and criteria did it need to fill? The factors and issues that led to this? What were the objectives for the project?
-Strategy: explain the strategy driving the branding solution. Where did the idea/concept come from? What was the target audience? What research did you conduct and incorporate? What led to this approach?
-Creativity: how was the work innovative? Did it trigger a reaction from the target audience?
-Result: how did the results meet the goals? What was the outcome? How did the outcome live up to this idea? Were the results quantifiable and were there any anecdotal results?
*The most successful entries relate their results back to the original objectives. Statistics are often impressive but are rendered obsolete if they are not relevant to the brief.
STEP 3: SUPPORTING MATERIAL
->Supporting materials include:
-additional information about your entry, your organisation, project credits or third party organisations that contributed
-You may include up to two pages of written materials and three pages of images. Videos are also accepted as supporting evidence, just provide a link to view the video content along (NB videos in the excess length of three minutes may not be viewed in their entirety)
*Although not compulsory, we accept supporting material which aids us greatly in evaluating entries.
STEP 4: WEB LINKS (if applicable)
-> You can supply up to three relevant URLs. Where necessary please provide passwords.
You can download an entry template here: Transform Awards entry template.
Please note that the organisers cannot be held liable to changes in entrants’ site architecture or changes that may take place between submission and judging.