The Big Exchange was created to spark a movement addressing the UK’s intricate and interrelated investment and financial services needs. Brittany Golob reports on the company’s approach to messaging, brand language an...
Articles
Postcard from Colorado
Joe Conrad, founder and CEO of design agency Cactus, speaks to Transform magazine about the distinctive aspects of the branding industry in Colorado. He discusses how much the state and the city of Denver influence th...
Winners of inaugural Transform Awards ANZ announced
Transform magazine has long turned its sight on the excellent branding and creative work across Australia and New Zealand. Previously recognised as part of the Transform Awards Asia-Pacific, this year, we have shone a...
Transform Awards ANZ announces shortlist
Transform magazine has long turned its sight on the excellent branding and creative work across Australia and New Zealand. Previously recognised as part of the Transform Awards Asia-Pacific, this year, the spotlight h...
Modern classics
Bauer Radio worked with Thinkfarm to launch a new station in an unchallenged category. Now, Scala Radio is making classical music relevant to modern life, and winning Transform Awards in the process...
Sustainable futures: Tokyo 2020
The Tokyo Olympics are only a few months away. One of the commitments that has defined the Games to this point is its positioning on sustainability. Brittany Golob explores Tokyo 2020’s environmental strategies and th...
Smithsonian eyes Gen X with rebrand
US paid TV network Smithsonian Channel has undergone a brand refresh, courtesy of design and branding agency Trollbäck+Company. Following recent international gr...
Constructing a building firm's brand
Companies in B2B industries have, in decades past, retained tired brands designed largely for a business audience. These have become outdated as digital communications has developed, meaning further touchpoints are re...
Sydney’s Inner West Council gets reflective with new identity
Following a merger of three councils in Sydney’s Inner West district, a new identity was required to unify the region. The newly formed Inner West Council wanted to reflect the area’s vibrancy, creativity and diversit...
Syfy Wire rebrand has that fan-made feeling
Global multiplatform science fiction media brand Syfy has unveiled its rebrand for Syfy Wire, the editorial brand for fans of sci-fi, fantasy and horror. New York-bas...