• Transform magazine
  • June 19, 2019

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Articles

British-African TV channel Yanga! launches on Sky

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Britain is one of the most multicultural and diverse countries in the world. As a result, the need for representation is fundamental for every business industry across the nation. The entertainment sector is no exception, wit...

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Watch out for W

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2015/16 may well be remembered as a formative period in broadcasting history, in which television channels of every genre decided to undergo significant changes to their visual identity....

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Channeling a new identity

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Yet another UK TV channel has rebranded. This time, it’s the youngest of the main terrestrial channels, Channel 5. The channel had developed a reputation as the least discerning...

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Opinion: "Best and worst brand strategies behind TV idents"

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Following a year of numerous television rebrands, Alasdair Lennox looks at the role idents continue to play in the communication of a TV brand. Television branding is no longer t...

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Freeview updates television service and brand

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Freeview’s evolved visual identity will support its new positioning as an up-to-date and fresh television service. Freeview will launch its new connected TV proposition with a rebrand that communicates its new offering. A Freeview represen...

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