Articles

The free-from food revolution has fuelled countless new brands to offer vegan, vegetarian and food alternatives the world over. Those brands that helped pioneer the category may now, however, be lagging behind in term...

Alongside a drive toward a plastic-free brand, a new product lineup for 2020 and a consistent focus on its tone of voice and social media, Jimmy’s Iced Coffee has launched a new brand and packaging design. Co-founder...

Brother and sister duo Jim and Suzie Cregan built a brand based on enthusiasm, social media and caffeine. But the 10 year-old visual identity had never been wholly reexamined. It survived through adaptation as the com...

Memorable shapes and 3D brand touchpoints are key to the success of confectionery branding. How do iconic brands approach the brand and packaging decisions of the Christmas season?...

Premium batched cocktail supplier Tails Cocktails has been given a new look by Boundless Brand Design with an updated brand identity and packaging design. The revamp...

With experience in packaging and brand design in the free from category, Amanda Jackson shares her views on personality, taste and standout packaging How did your wor...

People have always been fascinated by design. Since the earliest humans splashed paintings of their daily lives onto cave walls, right through to Dieter Rams at Braun or Steve Jobs placing design at the core of Apple’...

Consumers are changing their purchasing habits in response to bad press about packaging waste, a Europe-wide survey of 7,000 people shows. However, consumers are not...

Nestled amid the islands, fjords and inlets of southern Alaska stands the state’s capital city of Juneau. Not as bustling as its northern counterpart Anchorage, or as chilly as university and oil town Fairbanks, Junea...

Hoodwink is an alcohol-free spirit that deploys classic cues from the craft gin industry combined with a bright, yellow visual identity to appeal to a young audience of drinkers who don’t necessarily want to drink alc...