• Transform magazine
  • June 25, 2017

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Articles

Branding the search for intelligent life

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In 1974, then-professor of astrology at Cornell University, Frank Drake, along with late astronomer Carl Sagan, composed a message consisting of 1,679 binary digits. Known as the Arecibo message - after the Arecibo radio tele...

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Time for some TLC

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Drastically transforming one’s appearance, while desirable, is often met with worry as it can be seen as masking or even altering the personality of the individual. The Lovely Clinic, a new cosmetic surgery clinic, hopes to c...

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Sustainable futures: The Body Shop

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Known for its ethical trading and business practices, the Body Shop’s commitment to sustainability is a quality imbued throughout the entirety of the organisation. How have its policies changed the cosmetics sector as a whole...

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Benefit Cosmetics uses Instagram in Christmas campaign

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The Benefit Cosmetics brand has a strong and instantly recognisable visual identity making image-sharing social media platform, Instagram, the ideal vehicle for its 2014 Christmas campaign. Benefit’s girly, playful and fun brand characteri...

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@transformsays

Did you know? French high-speed rail service, TGV, is now known as #inOui. Read about it here:… https://t.co/g0rr2Xawea
Did you know? Finnish capital @VisitHelsinki has a new place #brand, developed by @Werklig. Read about it here:… https://t.co/UbE7B93Dka
Did you know? #UnitedYeah has updated historic Australian removals company, Grace Group. Read about it here:… https://t.co/TT5vNFBUJA