• Transform magazine
  • June 25, 2018

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Articles

Cosmetics company uses coffee as main ingredient for natural friendly skincare

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From the food and beverages to the cosmetic products sector, healthy living is becoming an increasingly popular phenomenon, with brands across all industries responding to the trend. This translates to adopting more healthy li...

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Australian cosmetics brand Jurlique launches brand campaign

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The beauty industry is changing. Driven by the proud heritage of skincare brands such as the Body Shop and Neal’s Yard Remedies, as well as increased consumer awareness about the ethics behind beauty products, global brands ar...

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Branding the search for intelligent life

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In 1974, then-professor of astrology at Cornell University, Frank Drake, along with late astronomer Carl Sagan, composed a message consisting of 1,679 binary digits. Known as the Arecibo message - after the Arecibo radio teles...

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Time for some TLC

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Drastically transforming one’s appearance, while desirable, is often met with worry as it can be seen as masking or even altering the personality of the individual. The Lovely Clinic, a new cosmetic surgery clinic, hopes to ch...

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Sustainable futures: The Body Shop

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Known for its ethical trading and business practices, the Body Shop’s commitment to sustainability is a quality imbued throughout the entirety of the organisation. How have its policies changed the cosmetics sector as a whole?...

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Benefit Cosmetics uses Instagram in Christmas campaign

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The Benefit Cosmetics brand has a strong and instantly recognisable visual identity making image-sharing social media platform, Instagram, the ideal vehicle for its 2014 Christmas campaign. Benefit’s girly, playful and fun brand characterist...

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@transformsays

Ahead of the Transform Conference Europe, taking place in London on 3 July, @bellintegrated examines the challenges… https://t.co/IIqbUIioOA
Singer-songwriter @rihanna collaborates with prestigious chain of cosmetics stores @Sephora to launch interactive e… https://t.co/dvEK68CX0J
RT @Spencer_du_Bois: Who will we be seeing at the @TransformSays conference on 3rd July? https://t.co/joUKUyMM0Q #brand #conference #charit