• Transform magazine
  • November 25, 2017

Top

Articles

Branding royalty: the brand value of the British monarchy

Fortnum and Mason.jpg

It has been a significant few days for Elizabeth II, head of the Commonwealth and Queen of Britain, among other nations. On Monday, an event held by the London office of international finance and marketing firm Brand Finance...

Read More

#TransformTuesday: 21 November

Transform Tuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Opinion: Can brands disrupt disruption?

Matt_LI_IMG_2552_03.jpg

From this year’s Transform Awards North America, Matt Walsh from Salt Branding discusses the impact disruption has on brands and customer behaviour Few words in business are load...

Read More

#TransformTuesday: 14 November

Transform Tuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

#TransformTuesday: 7 November

Transform Tuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Place branding: Costa Rica

1.jpg (2)

A popular destination for tourism, Costa Rica transformed its economy through a comprehensive country brand strategy that set interrelated goals for foreign investment, sustainability and tourism. Amy Sandys reports...

Read More

Museum roundup: gardens, science and espionage

01 Sign.jpg

From science to natural history to plants and brands, museums remain a source of curiosity across all age groups. So far, 2017 has seen real variation in the strategies that museums, new and old, are adopting to attract diver...

Read More

#TransformTuesday: 31 October

Transform Tuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Brand in action: Kibo

Kibo.png

Who: Kibo and GreenspaceWhat: Planned by Dutch economist Huib van de Grijspaard, social mobility enterprise Kibo was developed in Holland, assembled in Kenya and branded by London-based agency Greenspace. Designed to allow workers to navig...

Read More

Brand disloyalty and career fluidity, Gen Z in focus

maxresdefault.jpg

Gen Z is going to take over the world. Objectively, those born roughly between 1995 and 2010 make up a 2.56bn strong population. They will one day become the movers and shakers of the world. But, according to brand consultanc...

Read More

Page 1 of 51

@transformsays

Design agency @grapheine has launched a new place brand for #Annecy. Located in Auvergne-Rhône-Alpes, France, the… https://t.co/n2ZMmuDsZI
It’s also Black Friday in the employer brand and talent attraction world. 25% discount on ticket price today. Full… https://t.co/e7aB96Oj17
A @BrandFinance study estimates the brand value of the British #monarchy to be ~£67.5bn. Will the royals help 'Bran… https://t.co/LPG7MBCSMI