• Transform magazine
  • July 21, 2017

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Articles

#TransformTuesday: 18 July

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Now welcoming entries for the Transform Awards Europe 2018

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Benchmarking the journeys brands make for almost a decade, the Transform Awards Europe should be a key date in every communicator and brand strategist’s calendar. In March this year, the Transform Awards Europe 2017 heralded...

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#TransformTuesday: 11 July

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Danone rebrand communicates sustainability goals

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The Danone Manifesto states, “We carry forward our mission to bring health through food to as many people as possible and our dual project for business success and social progress, while reflecting our values of humanism, ope...

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Crafting a strong employer brand strategy

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Employer brand management has been pushed up the corporate agenda in recent years. Communicate magazine, in collaboration with Emperor, has carried out research into the employer brand. Comparing the results from 2015 and 201...

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Green houses for Sapphire distillery

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From Cuba to Hampshire, Bacardí has taken its environmental responsibility global. Its gin production process, based in England, is part of a strategic approach to design that reduces the company’s environmental impact. Hass...

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Wolff Olins creates buzz for Hive market expansion

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Evocative of the bustling activity of modern family life, ‘Hive’ was chosen as the perfect name for British Gas' modern smart home system. Digital and remotely-enabled, Hive enables users to regulate abodes from their mobile...

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The employer brand in Asia

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At a recent breakfast in Hong Kong, organised by theblueballroom and moderated by Transform magazine, employer brand practitioners gathered to discuss how much employer brand management has changed...

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#TransformTuesday: 4 July

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Opinion: How can a brand inspire staff after acquisition?

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How does a business inspire and support its staff to champion a ‘one company’ ethos following a series of significant acquisitions? Nick Walker discusses the approach taken by global payments company Paysafe...

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Transform is pleased to announce this year's Transform Awards North America shortlist. Who'll take gold in 2017?… https://t.co/bcTcUTRJ8d