• Transform magazine
  • November 25, 2017

Top

Articles

Spotlight on Imperial College Business School

IB1.png

With a long history and the need to differentiate itself, the Imperial College Business School set out a new brand strategy that positions it as a modern, elite institution for entrepreneurial thinking. Amy Sandys reports...

Read More

Estate agent Yopa rebrands for modern property market

Yopa 1.jpg

Yopa – short for Your Online Property Agent – is an online-first estate agent launched in 2015 to provide an alternative to traditional UK real estate agents. Aiming to ‘put the customer first,’ Yopa’s key differentiator is...

Read More

Ragged Edge rebrands London architectural practice, Applied Studio

Appleid Studio 1.png

Crafting a unique and compelling identity, which stands out among the melee of competing firms in London, can be challenging. To cut through the noise and secure recognition among a variety of architectural studios - some of...

Read More

Key commuter line South West Trains rebrands as South Western Railway

SWR logo blur.png

As house prices and the cost of living in England’s urban centres continues to rise, so too does the number of people choosing to live in, and commute from, city outskirts. As a result, each day numerous train companies opera...

Read More

Lantern creates destination brand for resilient Newington Estate

Newington 4.png

Situated on the easternmost tip of the UK, the suburb of Newington, Ramsgate, in the parliamentary district of Thanet, is not perhaps the first location immediately associated with a modern, forward-facing marketing strategy....

Read More

London fields new athletics brand

IAAF Sprinter.jpg

This summer London witnessed the success of the World Para Athletics Championship 2017. From 4 to 13 August, the eyes of all Londoners and the world will be again on Queen Elizabeth Olympic Park, the venue of the World Athlet...

Read More

Zero degrees longitude

Meridian_Line_L2119-007_tile_1.JPG

The museums in Greenwich, London date back to two important moments in British history. The first was the first classical building to be constructed in the UK – the Queen’s House – crafted by Inigo Jones. The second marked th...

Read More

Whisky branding, distilled

IMG_6771.JPG

London has long been a gin city; an ale city. It wasn’t until 1964 that it started on its way to becoming a whisky city. Despite the vast network of whisky distilleries scattered throughout the British Isles, London is still...

Read More

An exercise in unbranding

12. camden-market-logo.png

Situated in north London, between the terraced mews of Highgate and transport hubs of Kings Cross and Euston, sits Camden. Culturally significant with a famous art, music and nightlife scene, Camden has boasted some of the bi...

Read More

100 years of Johnston font

Acton 2.jpg

The London Underground has been the system responsible for transporting Londoners from A to B for around 150 years. From the world’s first underground railway, constructed betwee...

Read More

Page 1 of 3

@transformsays

Design agency @grapheine has launched a new place brand for #Annecy. Located in Auvergne-Rhône-Alpes, France, the… https://t.co/n2ZMmuDsZI
It’s also Black Friday in the employer brand and talent attraction world. 25% discount on ticket price today. Full… https://t.co/e7aB96Oj17
A @BrandFinance study estimates the brand value of the British #monarchy to be ~£67.5bn. Will the royals help 'Bran… https://t.co/LPG7MBCSMI