• Transform magazine
  • September 23, 2019

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Articles

Five minutes with Mike Nolan

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Mike Nolan, CEO of Product of the Year, is a brand expert with an eye on emerging consumer trends and behaviours. He discusses brand reputation and loyalty in the digital age How...

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Five minutes with Travis Stratford

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Managing partner and co-founder at integrated brand agency Case, Travis Stratford has a portfolio in user-centric brand experiences for beauty, lifestyle and wellness brands. He discusses design and storytelling for social-fi...

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Five Minutes With Jakob Trollbäck

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As the founder of sustainability and design agency the New Division, Jakob Trollbäck wants to bring positive environmental practices to brands around the world. He discusses the challenges this presents, and best practice in...

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Five Minutes With Leo Leone

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Chief creative officer at New York-based Barbarian, Leo Leone is an expert in creative storytelling and its relationship with technology. He discusses stories and creativity in today’s brands, and the importance of emotions i...

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Five Minutes With Colin Clark

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Head of strategy and planning at launch marketing agency Five by Five, Colin Clark believes brands must experience in first person what the audience does. He discusses experiential marketing and taboos in branding, advancing...

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Five Minutes With Eric Lobb

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A veteran of the design and advertising industries, Standard Black co-owner Eric Lobb has worked with a number of top brands such as Calvin Klein, Adidas and more. In an interview, Lobb discusses design, digital strategies an...

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Five minutes with Yego Moravia

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Yego Moravia, executive creative director at global creative studio Stink Studios LA, has helped to build and lead the Los Angeles office of Stink Studios, working with client partners such as WeTransfer, Netflix, and Nike. N...

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Five minutes with Patrick Waugh

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Digital publisher Buro Global has revealed a new brand identity for Buro24/7, its luxury lifestyle brand, targeting the sought-after Millennial group. The new identity is a cleaner, more minimalist and sophisticated update of...

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Sony suffers since cyber-attacks

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The bizarre story of a leaked US blockbuster about North Korea leader Kim Jong-un being assassinated is escalating to an alarming scale with North Korea threatening to retaliate against the US. The whole saga has had a disastrous effect on...

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@transformsays

In the centre of central London stands the entertainment mecca of Leicester Square. It developed a new brand, with… https://t.co/T2g194XiDA
Communicating about #sexualhealth and contraception planning in a human way required a new, consumer-facing brand f… https://t.co/g4qDhIbMXU
Ahead of the 2019 Transform Awards Middle East and Africa, judges met in person to discuss each entry and will meet… https://t.co/RdTaOl3gBH