• Transform magazine
  • September 22, 2019

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Articles

Five minutes with Mike Nolan

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Mike Nolan, CEO of Product of the Year, is a brand expert with an eye on emerging consumer trends and behaviours. He discusses brand reputation and loyalty in the digital age How...

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Five minutes with Adam Rix

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As a creative director at brand agency Music, Adam Rix has experience with branding and campaigns for all sizes of brands. He discusses design and building a strong identity to support the business’ mission...

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Five minutes with Lee Trott

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As a senior copywriter at Oliver, Lee Trott has worked with brands such as Sony, GSK, Brother and NFU Mutual. He discusses brand purpose and choosing the right battles for your business...

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Five minutes with Travis Stratford

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Managing partner and co-founder at integrated brand agency Case, Travis Stratford has a portfolio in user-centric brand experiences for beauty, lifestyle and wellness brands. He discusses design and storytelling for social-fi...

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Five Minutes With Jakob Trollbäck

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As the founder of sustainability and design agency the New Division, Jakob Trollbäck wants to bring positive environmental practices to brands around the world. He discusses the challenges this presents, and best practice in...

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Five Minutes With Leo Leone

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Chief creative officer at New York-based Barbarian, Leo Leone is an expert in creative storytelling and its relationship with technology. He discusses stories and creativity in today’s brands, and the importance of emotions i...

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Five Minutes With Fiona Florence

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As the managing director of design agency JDO, Fiona Florence has experience working for brands people live with on a daily basis, including Dove, Ponds, Budweiser and Peroni. She discusses challenges, sustainability and best...

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Five Minutes With Colin Clark

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Head of strategy and planning at launch marketing agency Five by Five, Colin Clark believes brands must experience in first person what the audience does. He discusses experiential marketing and taboos in branding, advancing...

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Five minutes with Rachel Wood

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Rachel Wood founded synch-licensing agency Woodwork music in 2003 and has worked with brands like Heinz, Netflix, Hennessey and Audi. She speaks with Communicate magazine about the relationship between brands and music....

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Five Minutes With Eric Lobb

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A veteran of the design and advertising industries, Standard Black co-owner Eric Lobb has worked with a number of top brands such as Calvin Klein, Adidas and more. In an interview, Lobb discusses design, digital strategies an...

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