• Transform magazine
  • April 23, 2024

Top

Articles

Victory for Kiddee

Screen Shot 2016-03-29 at 12.50.13.png

A unanimous decision found that PMS International’s Kiddee suitcase does not infringe on the EU registered design of Magmatic’s Trunki ride on suitcase. The Supreme C...

Read More

Trunki vs. Kiddee

Screen Shot 2016-02-17 at 13.01.31.png

Design rights battle reaches supreme court in London. The ruling may have implications for small creative firms that rely on design rights. Magmatic, a Bristol-based...

Read More

Copyright claims

kitkat2.jpg

Most well-known brand products are recognised by one distinctive feature or colour, such as Christian Louboutin’s pronounced red soles or Tiffany & Co.’s classic Tiffany blue....

Read More

New brands for Ocado’s non-grocery digital stores

Sizzle-Ocado-700x415.png

Ocado, the largest online food retailer in the world, has created whole new brand strategies for its latest non-grocery digital stores. Online pet store, Fetch, and the recently revealed kitchen and dining store, Sizzle, were both...

Read More