• Transform magazine
  • April 25, 2024

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Articles

Singapore launches passionate place brand identity

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Founded in 1819 as an outpost of the East India Trading Company, the city-state of Singapore has a varied and interesting democratic history. Owned by the British until the Second World War, when it was occupied by th...

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Fashioning new luxuries

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In recent years, the retail market has transformed economies in the Middle East, attracting a plethora of tourists to its malls in search of luxury while providing employment for its citizens....

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Singapore: City of rules

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Many remember Singapore as that country where chewing gum is illegal. The city-state’s founder, Lee Kuan Yew, was the man responsible for turning the small Asian fishing port into a globally significant trading hub. H...

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South Africa hires media relations agency to build its nation brand

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South Africa’s official marketing agency is tasked with the job of building the country’s brand reputation. The agency, Brand South Africa, has appointed the African Press Organisation (APO) to manage its media relations. Nations a...

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Spikes seminar programme announced

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Spikes Asia Festival of Creativity has released its seminar programme, a list of the creative communications industry’s leading thinkers and practitioners. The programme details 40 sessions taking place over four days and covers a...

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Investing in a new identity

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Jupiter Asset Management is using a nationwide marketing campaign as the launch pad for a new visual identity. The UK based fund management group aims to take its services to a global market and these ambitions are reflected in the...

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