• Transform magazine
  • April 21, 2018

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Articles

Crafting a unique identity for Rioja wine

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Many wines may have a sense of identity, but now, a Spanish regional specialty has told the world that it knows who it is. With a new marketing slogan, ‘saber quién eres,’ – or ‘know who you are’ – the Rioja regulatory board,...

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Atlanta Hawks uses immersive experience to promote sponsorships

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Maybe 3D technology and interactive screens are not the first things that come to mind when talking about sports campaigns. However for the Atlanta Hawks it’s apparent that the team’s branding is transitioning from a static,...

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Eat Natural launches summertime brand experience

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Eat Natural, the British snack bar company, has partnered with creative agency Hot Pickle to produce and manage its ‘Made in the Makery’ full immersive experience initiative all through the summer. The campaign, which starts...

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South African Tourism’s campaign to restore South Africa’s reputation

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With the help of a single campaign a complete facelift of South African is attempted in an effort to leave its notoriety behind and enter a new era full of potential. South Afric...

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Aldo puts best foot forward

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A once-average high-street brand has now given way to an elegant retailer that celebrates the street-style aesthetic and can compete with brands like Topshop and Zara in terms of timeliness, quality and accessibility....

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Mortgage services company rebrands as the ‘home of home ownership’

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Trussle, a UK- based mortgage service company, has launched a rebrand with the promise of making the process of home ownership a simple, stress-free and gratifying experience by using technology as a means to modernise the tr...

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Water brands work towards sustainable future

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Environmental sustainability has become a raising issue in the recent years, with the bottled water industry especially becoming a topic of discussion. Plastic, the primary material used in water bottles, does not only pollut...

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Microscopic headline for big gallery exhibition

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A new exhibition held in the gallery at the Francis Crick Institute, Europe’s largest biomedical research facility housing over 1,500 scientists and support staff, is being advertised with a microscopic headline created by de...

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New start for Start-Rite

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Start-rite, a children’s footwear company that has been in business for the last 225 years, has partnered with Studio Sutherl& in order to launch a new logo in the context of the company’s complete renovation. Studio Sutherl&...

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Fresh tomato for Rotten Tomatoes brand

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Rotten Tomatoes has become a cult classic site for online reviews for film and TV since its birth in 1998, managing to stay in the limelight due to its topicality and comedic value. Sticking to a recipe that works, Rotten Tom...

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@transformsays

Winners of third annual Employer Brand Management Awards announced in London gala ceremony ➡ #EBMAwardshttps://t.co/ahpWYxFg3a
RT @_EmployerBrand: Thank you to everyone who attended tonight’s Employer Brand Management Awards! We had a great time celebrating the best…
Footwear and accessories firm @ALDO_Shoes reaches out to independent design company @wearecollins for its new brand… https://t.co/mUKIaigWwy