• Transform magazine
  • May 24, 2019

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Articles

Opportunities for brand to rebuild trust in third sector

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There’s no question that the charity sector has been undergoing significant change since 2008. Not only did the financial crisis alter the reliability of fundraising and government funding for many charities, large and small,...

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Manchester City launches new loyalty programme

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While football fans across England wait in anticipation for the rightful return of football to its motherland, the results of the FIFA World Cup are not the only football news concerning English football fans. Manchester City...

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Pearlfisher London creates new brand identity and packaging for Little Moons

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With London being one of the most multicultural cities in the world and the UK's food culture growing, customers have developed palettes that always seek for new, exotic flavours....

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Brand experience: Stafford House

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Creating a place where English language students could not only learn, but broaden their educational experiences allowed Stafford House International to take a new strategic approach to its branded environment. Amy Sandys rep...

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Spotlight on RHI Magnesita

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One company’s longstanding relationship with fire has enabled it to rekindle its focus on progress, innovation and scientific research. Brittany Golob reports on RHI Magnesita’s new brand...

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Opinion: What’s the difference between branded environment and brand experience?

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Crafting a corporate workspace can be as important as developing a visual brand, and should be approached earlier in the brand development or architectural process. Ian Haughton from Handsome Brands writes about the brand env...

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Craft and strategy of brand development at Transform Conference Europe

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At the Transform Conference Europe, speakers explored sensory branding, brand experience, creative innovation, language and typeface design and much more Transform Conference: Th...

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Insights: The six states of rebrand

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The UK charity sector is in a continual state of flux as it seeks to reinvent itself. Before even embarking on a rebrand, however, charities need to ask themselves a few searching questions - namely, what the key reason is fo...

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Fuller’s show support to London’s Pride through ‘Pride Loves Pride’ campaign

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Pride in London is an event that provides a platform for LGBT+ community to express and celebrate itself. Despite being a big party, Pride aims to raise awareness regarding various issues and injustices at the expense of the...

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#TransformTuesday: 3 July

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Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays...

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