• Transform magazine
  • May 25, 2019

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Digital agency Freestyle rebrands to support continual growth

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Counting 22 years of existence, Midlands digital agency, Freestyle, has managed to grow and evolve within a demanding industry. The agency continues to grow in numbers, regarding both staff members and clients.

Now, the agency has dropped ‘Interactive’ from its name and has updated its website in the context of a rebrand that aims to refresh and rejuvenate the brand’s identity.

Alan Cooper, founder and business development director of Freestyle, says, “We love the feeling of the ‘Freestyle’ name as it reflects our approach and personality, but ‘Interactive’ is no longer relevant for today’s marketplace. All digital marketing is interactive so let’s make it simple!”

The rebrand marks the effort of Freestyle to reposition its brand in order to cater to specific industry sectors.

Freestyle was recently awarded gold in the ‘Best user-generated content’ category at Communicate magazine’s Corporate Content Awards for its user-generated content campaign for German online printer Saxoprint.

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